Small Business Text Message Marketing Plan

by Michael Armstrong · 2 comments

Small Business Taking Advantage of SMS Marketing Plans

Marketing Plan for Small BusinessesAs a small business owner, it may bother you that you can’t afford the massive costs associated with even the most modest traditional marketing efforts. You may cringe when you see your budget commercial on TV, or stare longingly at full-color ads while yours remain black and white.

Snap out of it. There is a solution at hand, and it’s called mobile marketing. Your efforts are relayed instantaneously and effortlessly, right to the mobile phones of your customers. It is targeted and effective marketing, and there isn’t a small business out there that can’t benefit from it.

Text Message Marketing for Small Business – Use Everything at Your Disposal

Don’t restrict yourself to just one aspect of text message marketing. Remember, mobile message services include two distinct types of message:

SMS – what we traditionally think of when we refer to text messages. They are restricted in length to 160 characters. If you’re familiar with social media like Twitter (which restricts “tweets” to just 140 characters) you’ll know how to use these messages. If not, then everything written about producing good tweets can be applied here, and you get 20 extra characters!

MMS – often taken for granted, media messages are a chance for you to include video and pictures in mobile messages. These are especially useful when you want to send out mobile coupons but don’t want to send boring text-only ones.

Text Message Marketing Campaign Basics

At the core of every text message marketing campaign is the opt-in list. Without this list, you have no one to send out your messages to. At the start of every campaign, small businesses need to decide how they are going to attract customers to join this list.

Not Convinced Text Marketing is Good for Your Small Business? Look at the Facts

  • 49 million businesses are already engaged in mobile advertising
  • $20 billion was spent on mobile ads in 2011 alone
  • 12 million customers made purchases through mobile ads.

Those are some pretty compelling numbers, wouldn’t you say. Add in the fact that nearly everyone has a mobile phone, and that the majority of mobile phone plans available today include an unlimited texting package, and you’ve got yourself a recipe for cost-effective marketing.

Free Mobile Marketing Plan Training Course

Mobile Marketing Providers for Small Businesses

Now, the only thing standing between you and a successful mobile text message marketing campaign is a provider who can equip you with the mobile marketing software that you need. Here’s one example of a top-notch provider: Trumpia.

They have an incredible range of features and plans. Head over to their website today to check them all out since there are too many benefits to list here. Their web-based software is easy to use and comes with constant support. You won’t find a better deal anywhere else.

Text Marketing Plan Trial



Mobile Marketing in Washington DC is taking off in popularity.  Do you have a Small Business Marketing Plan that includes Mobile?  Small Businesses all over DC need to implement a mobile marketing strategy such as:

  • Text Message Marketing
  • Mobile Apps
  • Mobile Optimized Websites
  • Mobile Advertising

There are a variety of of Washington mobile marketing companies, however before you decide on a mobile marketing strategy, Sign up for our FREE mobile marketing training below.

There is no doubt that mobile phone marketing is the new future of marketing as we know it.  As a small business owner in DC, you must start to learn more about how these new mobile marketing solutions will help your organization.

  • Are you looking into creating a mobile website?
  • Are you considering mobile app development for your organization?
  • Do you belive that you can benefit from advertising on mobile phones?
  • Do you think that SMS mobile marketing is right for your organization?

If you own a small business in Washington, take advantage of our FREE MOBILE MARKETING TRAINING VIDEOS by Signing up Below!

 Free Mobile Marketing Training Washington DC

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FREE Mobile Marketing Video Training Course for DC area businesses - Sign Up For Text Message Marketing, Mobile Website Development, Mobile App Training and more...
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  • Washington DC area groups, organizations and small businesses can Receive FREE Mobile Marketing Training Videos, E-Books, Implementation Guides, Tutorials, and much more...
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{ 2 comments… read them below or add one }

Brian Paxton December 24, 2012 at 4:47 pm

Small businesses have a harder time getting things done being so small its less people but twice the hard work that has to be put into the labor. Being able to contact multiple customers directly on their mobile phones using sms marketing could create more business and more profit for a small business like mine. Im looking forward to your small business mobile marketing training.


Michael Armstrong December 27, 2012 at 10:37 am

Brian, Thanks for the comment and welcome!


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